Making a website with AI
AI tools can now lay out a website and write its words in a short time. The site still has to work for every visitor. Whoever runs it also has to follow the law on copyright and privacy.
aistudio.uk is not connected with Google AI Studio, or with AI STUDIO LTD (company number 14797488). Here "AI studio" is used as two ordinary words.
Check what it wrote about you
Before the site goes live, read every line the tool wrote. Check names, dates, opening hours and any claim about what you offer against what you know to be true.
Can everyone use it?
Anyone providing a service to the public has duties under the Equality Act 2010. Section 29 says a service provider must not discriminate against a person requiring the service by not providing the person with the service
, and that a duty to make reasonable adjustments applies
to them.
Public sector websites have to meet a named standard. GOV.UK gives it as the Web Content Accessibility Guidelines (WCAG) 2.2 at level AA. Other sites can use the same guidelines as a checklist.
GOV.UK's summary of those guidelines includes checks anyone can make on a finished page. Images need text alternatives. Text colours should show up clearly against the background. Everything should work for someone using only a keyboard. Form fields need visible labels.
Who owns the words and pictures
UK copyright law has a rule for computer-generated work. Under section 9(3) of the Copyright, Designs and Patents Act 1988, the author shall be taken to be the person by whom the arrangements necessary for the creation of the work are undertaken
.
The government published a report on copyright and AI on 18 March 2026. It looks mainly at how copyright works are used to build AI systems.
Read the AI tool's own terms of use as well, for what they say about the words and pictures it makes.
Cookies and visitors' data
The Information Commissioner's Office (ICO) says, You must tell people if you set cookies, and clearly explain what the cookies do and why. You must also get the user's consent.
It makes an exception for cookies that are essential to provide an online service someone has asked for.
The ICO is consulting on new guidance, and says it will update this advice once that is final.
If your site uses AI on information about its visitors, data protection law applies too. The ICO publishes guidance on AI and data protection, and says that guidance is under review because of the Data (Use and Access) Act.
The people behind this page also run webdesign.uk, a studio where a person and AI design websites together.
Useful links
- Equality Act 2010, section 29: provision of services (legislation.gov.uk)
- Understanding accessibility requirements for public sector bodies (GOV.UK)
- Understanding WCAG 2.2 (GOV.UK Service Manual)
- Copyright, Designs and Patents Act 1988, section 9: authorship (legislation.gov.uk)
- Report and impact assessment on Copyright and Artificial Intelligence (GOV.UK)
- Cookies and similar technologies (ICO)
- Guidance on AI and data protection (ICO)